Visitors to the MDA Business Breakfast were
taste of rally car driving by motor clubs from around the North West.
Rally cars and a race track were the focus of a cross-border
business networking meeting that took place at the University of Chesterís
Thornton Science Park.
supports road safety"
Formula 1 star David Coulthard features in a new television
campaign for Road Safety Scotland, the authority on road safety north of the
A short film shows Coulthard, winner of 13 grands prix,
recreating the events leading up to a fatal accident and explaining how more
driving may have prevented it. The clip points out that 'even
the best drivers in the world adjust their speed on country roads'.
flash and drive"
Road Safety for North West is behind the film which has just
won Highly Commended in the Effective Communication category of the
International Visual Communicatorís Association Award. This is the second
accolade the gut-wrenching film has scooped, receiving a Royal Television
Society Award in October last year.
Matthew" (part one)
Matthew" (part two)
Since the beginning of 2007, the Partnership has been
working very closely with the Hannon family. Mr and Mrs Hannon lost their
son Matthew in a car crash - he was speeding with his mate. The Hannonís
have been road safety ambassadors ever since and have delivered heartfelt
presentations to many groups of young drivers across Lancashire.
The Hannon's have also taken part in the filming of
their horrific real life story for a road safety DVD. "Missing Matthew"
shows how the family have tried to come to terms with their terrible loss
and how hard the death of a loved one can be for the people it leaves
behind. The emotional film brings home the very real and devastating
consequences of 'thrill- seeking' style driving for all audiences. Part
II, provides a unique insight for parents and guardians on how to
recognise the signs that their sons and daughters may be putting
themselves in danger behind the wheel or as passengers... and crucially,
how they can step in to prevent tragedy.
Phone - challenge game"
When driving or riding a
vehicle, you should not use or be distracted by your mobile phone. If you
use your mobile phone when driving or riding a vehicle, youíll risk
prosecution. One way to find out just how 'distracted' you become.
THINK ! Road Safety campaigns